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Prime Parents

When age catches up with us, we can all think we're past our prime - this is never truer than for parents.  In this TV spot for Maple Leaf Prime Chicken, we showcased parents in their 'prime'. (2022)

Maple Leaf Foods

Agency: Sid Lee
Executive Creative Director: Jeffrey Da Silva
Creative Director: Matt Fraracci
Copywriter: Peter Sreckovic
Art DirectorViv McCarLey

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